Windows Marketplace: Write a Windows app. We'll sell it for you.
- Posted: Aug 28, 2006 at 8:54 AM
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If you write Windows applications but don't have the resources to market your ware or just want more visibility (lots of potential customers visit this place and it will be directly accessible from the Vista desktop...) then check out Windows Marketplace
and get your stuff in the Digital Locker.
Raj Biyani, Product Unit Manager, and his team-mates explain what Windows Marketplace is, how and why it was made, including an insider’s perspective on their product development practices.
The Windows Marketplace team had a great idea: Microsoft should make it really easy for both software developers to sell their Windows applications and for customers to find it. Introducing the next version of Windows Marketplace and the Digital Locker.
Developers don't like dealing with the hassles of Marketing and selling their software. So, why not let Microsoft do it for you, for free?
Raj Biyani, Product Unit Manager, and his team-mates explain what Windows Marketplace is, how and why it was made, including an insider’s perspective on their product development practices.
The Windows Marketplace team had a great idea: Microsoft should make it really easy for both software developers to sell their Windows applications and for customers to find it. Introducing the next version of Windows Marketplace and the Digital Locker.
Developers don't like dealing with the hassles of Marketing and selling their software. So, why not let Microsoft do it for you, for free?
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C
They spoke of a requirement for being listed is to have the application be logo certified as ‘Designed for Windows’ (or better I assume) ... something that can be a bit expensive and outside of the range for the smallest ISV’s like those one man shops run out of ones bedroom in their free time where they build a small app or two with a limited audience and exposure.
Correct.
Keep asking questions,
C
http://channel9.msdn.com/Showpost.aspx?postid=112328
Great video, I am recommending that my employer market our ERP application through the Windows Marketplace!
Write a Windows app, We'll sell if for you
should be
Write a Windows app, We'll sell it for you
There should be an option/facility to buy the game's physical media (CD, box, manuals, etc) as well.
Gotta love Monday mornings... Thanks. Fixed.
C
way to go steveb
i do not want a digital locker on my computer
thanks
Umm. Watch the video, jamie...
C
from this ms press release:
"The Digital Locker service, which was demonstrated at PDC, lets customers easily purchase, download and store information for software from the rich portfolio of products available on the Windows platform. "
wonder if WGA will hook into this? wonder if non-validated apps will be prevented from running.
<casablanca>maybe not today maybe not tomorrow - but soon - and for the rest of your life
as i said... no thanks
I understand, but I believe the storing part is optional. Hopefully somebody from the team will enlighten us here. Team?
C
It's great that Microsoft are helping ISVs sell more. I hadn't heard of Windows Marketplace before though, so although the premise is that because Microsoft have this site it'll help me get more attention for my product compared to if it was just listed on my own site or even on one of the partner sites, it seems that Microsoft is not giving the site much exposure itself yet. OK, I just noticed there are prominent links to it on the microsoft.com homepage, but I bet if you ask a hundred Windows users if they heard of it, you won't get many affirmatives.
I'd like to know that too. ComponentSource.com has been offering a download service for component vendors for what must be close to 10 years now, but they charge 40% of the retail price of the software sold through their site, plus a fixed monthly fee on top. I was just looking at one of the Windows Marketplace partners, eSellerate, and they only charge between 10% and 15% which seems like a much better deal.
What prevents someone from buying the application from Windows marketplace, downloading it and putting it on a public ftp?
One of the questions we asked ISVs during our listening tour was how they would prioritize these two asks and if we had a solution for one of them, would it be useful to have it in the market today?
The clear answer that we seemed to hear was that #1 - distribution/access to customers on the Windows platform - was the "need it here and now" ask.
Therefore, in our current release of Windows Marketplace, we have scoped our problem space as helping meet the distribution challenge for software vendors.
Most End-User License Agreements (EULA) would not allow that.
That said, we are interested in hearing your thoughts on how Windows Marketplace can help ISVs protect their IP.
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