We’ve tried it all in our pursuit to create the next runaway software success — fancy processes, expensive tools, powerful computers, bigger budgets, smaller budgets, swankier offices, ‘expert’ consultants, astrology, rabbits’ feet, you name it. But it seems like most of us still fail. We ship late. Our products suck. Our employees quit. Our customers hate us. Why? In "Back to Square One," Nishant Kothary will attempt to answer this elusive question by expanding on insights shared in his prior highly-rated talks, "A Website Named Desire" and "The Elephant in the Room." Much like previous years, this talk will draw from fields like philosophy, psychology, economics, art, even religion, to find its answers. But the $64,000 question is — Will there be pictures of puppies this year? You'll just have to drop by to find out.