Tiles and Notifications are important ways to draw attention to your app and improve your users' experiences. Tiles can draw users back into your app when your tile comes to life on Start screen. They can also let users personalize their Start screen by creating deep links to specific places within your app. Notifications, delivered through the Windows Push Notification Service, can inform and draw your users back into your app even when it's not running. In this session, you will learn how to effectively implement Tiles and Notifications to help your apps shine.