Apple years ago had the obviously more stylish GUI and overall look of their products. Microsoft may have been too aggressive on the style subject, but I think it can be said that if you just just want something that looks good (without bringing up function) it has surpassed Apple in that aspect, even if it hasn't been touted as such. I'm not exactly fond of having to do an internet search to find out how to shut down my computer or not have any idea how long it's going to take windows update to download everything, but I am very curious if the masses will get used to, and eventually embrace the look Microsoft is pushing.