That was unexpected.
I thought at first that Sony would have similar restrictions with the PS 4, and MS knew about it through insiders, and that's why they have put the same restrictions into Xbox One.
Boy I was wrong. That was truly a "NuMicrosoft" moment:
The second half of Sony's conference saw them systematically taking apart Microsoft's entire platform policy with the Xbox One, presenting the PlayStation 4 as a console able to undercut almost everything Microsoft was offering. Or, in many cases, forcing consumers to endure.
The Xbox One costs $499? Oh, OK, the PlayStation 4 costs $399. The Xbox One imposes online checks? The PS4 doesn't. The Xbox One has restrictions on the use of your disc-based games? The PS4 does no such thing.
It's a series of calculated business decisions - and they are calculated, right down to the fact Microsoft's policies were directly referenced by Sony on-stage - that have resulted in one of the most lop-sided public reactions to an E3 press conference in recent memory. No wonder Jack Tretton spent the last 20 minutes giggling like a schoolgirl.
Seriously, people are going crazy. Twitter and forums are overflowing with people declaring everything from "BEST E3 EVER" to "RIP XBOX ONE". I've been doing this job for a long time now, and I've never seen a reaction like it.
By listening to how upset people had become over Microsoft's restrictions and demands, and catering their console to appeal to them, Sony has instantly won itself legions of Xbox converts and new fans.
I can't believe Microsoft created the most obnoxious DRM that has ever graced consoles, coupled together with an Orwellian always on camera, while all other competitors won't do that.
The buzz on all the gaming sites is 99 to 1 against the Xbox. They have completely and utterly turned the gaming community against them. It's the biggest backlash I've ever seen. It's f*cking huge.
One more recent Microsoft product that pissed off the established customers and created lots of unneeded controversy. In opposite to Windows and Office, no one is depended on the Xbox, and there is a viable and cheaper competitor available.
New rant video is going viral (made before the PS4 reveal):
Guys like these create the buzz, and the lines at video game stores at launch. Pissing them off is mighty stupid.