Finally a Microsoft Marketing WIN!

Dedicated to Beer & Bass... 

There's a lot of truth to that...

Edit: Added the critical missing "s". -- Sorry Bas.

Any marketing that's primarily based on slagging off your competitors is a FAIL in my book (this may have something to do with the fact that I'm from a country where ads like that are actually illegal).

I assume this video is about Google docs and MS Office so i'll share my thoughts on that. I'm not the usual test case, but i haven't installed Office on my last 3 laptops. Office used to be among the first things I install on a fresh machine, but that hasn't been the case for me in the last few years. [BTW, the things i do install first are mostly open source: 7zip, vlc, chrome, notepad++, java, eclipse]

I repeat, not your average user, but i suspect you'll see people not install office more and more.

51 seconds ago, fanbaby wrote

*snip*

I repeat, not your average user, but i suspect you'll see people not install office more and more.

Except on iPads and W8 tablets.

Haven't used it, but, do they really change their app very often? I only know they moved recycle bin in Gmail (traditional) to somewhere my bf cannot find, but, I think it is just a tactics to force him using the newer GUI.

More choice that's all. I'm pro MS and I'm pro Google. Each have there own strengths and respective weaknesses. 

With Cloud computing currently being the big thing and the fact you can get a complete, all in, small business solution for $5 pcm per user. That's not to be sniffed at...

The tragic thing there is that most of the problems with Google Docs are also problems with Office 365.

@evildictaitor: Why? The privacy policies are very different.

14 minutes ago, giovanni wrote

@evildictaitor: Why? The privacy policies are very different.

I meant about needing an Internet connection and it upgrading without telling you.

Well I don't work for Microsoft but I'm still a bit embarrased for them.

Maybe I am too British but if anything could turn me on to Google this would be it. 

2 hours ago, evildictaitor wrote

The tragic thing there is that most of the problems with Google Docs are also problems with Office 365.

Well Ofice 365 pushes the use of the rich Office apps locally too, so it's not quite the same thing. And Microsoft don't have quite the same reputation as Google for simply scrapping products that aren't succeeding (where succeed is defined by the amount of advertising revenue generated).

Please remember the difference between Bas and Bass. Thanks!

12 minutes ago, Bas wrote

Please remember the difference between Bas and Bass. Thanks!

I am so, so sorry. It's been corrected.

1 hour ago, AndyC wrote

*snip*

Well Ofice 365 pushes the use of the rich Office apps locally too, so it's not quite the same thing. And Microsoft don't have quite the same reputation as Google for simply scrapping products that aren't succeeding (where succeed is defined by the amount of advertising revenue generated).

It's getting a bit nippy down here in hell...

For once I have to agree with Andy. It's the desktop apps (you know the ones that the WinDiv guys like to forget about) in combination with the web apps that give Office the one-two punch that Google lacks. I use Google's spreadsheet app for my Android stuff and it sucks hard -- especially when its "connecting to Google..." or whatever the prompt is that means "the Goog is broken".

Assuming Beer was really here, he has already stated that he is a recipient of Bizspark aid and would be privy as a partner to the heinous Microsoft propaganda machine that is Partner certification training exams and would have seen plenty of this garbage in the past few years.

He would have known that MSFT vendor partner training material brain washes MS vendors to spew exactly this type of propaganda to clients to sell Microsoft client seats for various business products and this video would be absolutely no surprise to him.

But if this was really Beer he would also know that business people generally hate cynicism and sarcasm as a sales tactic and would applaud Microsoft marketing for making such a bad video which appeals to nerds who specifically work at Microsoft versus actual software clients in the real world who will probably hate the video for the reasons stated.

Again, Beer sides with Google for one simple fact. Google helps Beer and gives him free stuff. More free stuff, and more useful free stuff than Microsoft does. Plus Google invites Beer to their lair and gives him free food and beer too. That makes Beer happy and Beer likes that.

When Beer thinks of Google positive thoughts come to mind. When Beer thinks of Microsoft stuff like this video comes to mind. A close minded, secluded group of people who congratulate themselves(because no one else will) come to mind. Beer hates that.

this ad is embarrassing. office is untouchable for "serious" business users. the ads should focus on real use cases in a serious way.

being cheeky works in consumer markets and only when the production value is top notch... not this. as a matter of fact, this video makes me want to check out google docs now to see what they're talking about. see "streisand effect".

30 minutes ago, itsnotabug wrote

*snip*

this ad is embarrassing. office is untouchable for "serious" business users. the ads should focus on real use cases in a serious way.

Oh you mean like Apple and Google do... Right...

36 minutes ago, itsnotabug wrote

office is untouchable for "serious" business users

All major companies that I can name other than Google and Apple make extensive use of Microsoft Office, so I'm not sure what you're talking about.