@cbae: "Geez, do you want somebody to cut the meat on your plate too? Buck up and design a compelling app, or go home."
Why would a mobile development firm take a chance on W7P?
All they have to do is keep developing branded iPhone and Android apps for local businesses and collect thousands and thousands of dollars in revenue.
Microsoft is really asking it's partners to take a huge financial risk and so far they are not ready to assume any financial responsibility in that risk.
This is currently the only special offer they have for partners:
Get a $99 rebate for your Marketplace fee when you successfully publish two Windows Phone 7 apps that are profiled in the Windows Phone 7 Developer Program (Microsoft Platform Ready for WP7) and in the Marketplace by April 15th, 2011.**"
That's not a huge consolation considering that the Android Market registration fee is only $25 to begin with.
"You must register to be able to distribute your products through Android Market. There is a one time $25 registration fee. We charge this fee to encourage higher quality products on the market (e.g. less spammy products)."
Microsoft's proposition on mobile is this:
"Here partners, here is this huge risk and if you take it, you'll get nothing, but we will refund your market registration fee after ardous digital paperwork"
That type of thing used to fly in Windows 95 days when they could do anything and get away with it, but not today.
Did I buy a ticket for Mix or PDC? No way. I am however well registered for Google I/O 2011. Which by the way sold out in 59 minutes.
For those who don't know Vic Gundotra used to work for Microsoft. He left because he saw more potential in Google. He is now a Vice President at Google Inc.
If they want developers to take on this risk they need to open their wallets to developer partners, not Nokia. Nokia is a mobile company that's practically extinct in the United States, which is the largest consumer of smart phones in the world.