I know there are challenges in getting an app approved for the WP app store but I keep reading about really established developers getting excited about trying out Windows Phone development and being so tired of the whole process they really don't feel it's worth making another game for the OS.
http://www.wpcentral.com/how-microsoft-can-save-xbox-games-windows-phone

I know some of you have gone through this but with probably much less complicated apps.
Does it really need to be this hard? Is this just another example of Microsoft being too big and clumsy?