21 hours ago,RoyalSchrubber wrote
@Ray7:I have stated multiple times that WP7 route would be a mistake. Once good Win8 tablets start shipping I bet iPad and Android will quickly lose attractiveness. iPad and Android tablets do not ship with desktop OS, which means customers have to have another machine. Having two computers does not make an economical sense to a large class of customers, who will go with Windows 8 because with Microsoft they could combine the role of iPads (mostly media consumption devices) with the role of laptop or desktop computers into a single hardware product.
The problem I have with this argument is that we've been here so many times before and the result is always the same: a massive swell of excitement from geeks followed by an almost universal shunning by consumers.
What consumers want is thin, light, simple, reliable. Microsoft has gone in completely the opposite direction, as far as I can tell, by once again trying to force two operating systems into a tablet.
So, Microsoft has decided the same old plan but with a slightly different twist. Instead of giving users the option of two tailored systems, they are just going to force this thing down their their throats, whether they like it or not. If nothing else that means they can at least say 'look how many more Metro installations there than iPads' even if no one uses it.
This isn't really about what customers want; it's about what Microsoft needs them to want.
If they limited themselves to WP7 and media consumption role for tablets then they couldn't differentiate themselves successfully from the competition, somethin WP7 currently has difficulties with.
The problem with WP7 is far simpler than that: it costs more than Android without enough benefits to make it worthwhile. This is why the OEMs have been reluctant to push it over their Android models. I don't see this changing with Windows8 which will be the most expensive component installed on a tablet. What this will lead to is an immediate race to the bottom: manufacturers trying to compete by producing the cheapest machines they can.
They would also expose themselves to the danger or a competitor (probably Android) figuring that desktop OS is a selling point and making WP7 tablets irrelevant in the future. Remember that full Linux desktop ecosystem has more applications than WP7 currently has.
That is exactly my point. This is not what the market wants; it's what Microsoft needs to happen. Not a particularly encouraging strategy.
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