That's a tough question. There's such a fine line between abusing the audience you've gained, and promoting that which we all feel is beneficial. I know, especially since you're asking the opinions of 'niners, that you don't want to take advantage of the audience. I just don't know where the line is. It's obscure. I think promotion of new MS tech/tools/events is perfectly reasonable, but I don't want to be bombarded. You already promote good stuff on Ping and TWC9 etc..., and I think that's the best way to do it; but I understand the pressure to promote more. I want to know about stuff that makes me better at my job, my life easier and gets me home on time ... but I don't want to see many ads on Channel9. I think you've done a great job so far. I wouldn't like to see a drastic change. It's a tough one. I think you might be better off just trying to roll more promos into the beginning (very quick) and end (a little more extensive is ok) of the videos, and try to make sure they are related to the topic at hand in some way. Sorry I couldn't be more helpful.