http://ecn.channel9.msdn.com/o9/previewImages/100/413358_100x75.jpg No matter if you're a developer or an architect, innovation is much more than just writing code for new features. How do you come up with innovative ideas that make your application more competitive and make you stand out as a recognized thought leader? Innovation works best when architects and developers understand how to guide and participate in the process around it and what infrastructure is required to support it. Bob Familiar interviews Christoph Schittko on how successful innovators like Yahoo!, Microsoft, eBay and others implement to build innovation into a company's culture, e.g., brainstorming for new ideas internally or with the user community, planning and executing regular events such as hackdays to create new ideas and prototypes, how to test out viability of ideas through rapid iterations, learning fast through feedback and through failure if necessary to move forward to bring innovations into products. en Tue, 18 Jun 2013 20:53:05 GMT Tue, 18 Jun 2013 20:53:05 GMT Rev9