Heh i kind of wish i had kept the stuff they sent the store i worked in back then.
we had a huge poster that was like 3 foot wide and 6 foot tall - or some huge size like that.
and a fake "windows 95" box that was also way big.
we were a small shop - not a chain. but i got us windows beta copies and we had like 3 shipping boxes of 95 and NFR copies for the store on launch day..... we sold a ton of 95 to gamers who had seen us running DOS games from windows 95 w/o any problems.
we also had at least 30 or 40 gamers come in and pay us to show them how to setup games to run from 95.
we had some that just ran and some that did a go-to-dos-mode thing....
we were doing it with the beta in the store for like a month before the release date.
and the rolling stones lanuch song -- Start Me Up!
wish 7 had a cool lauch song / event like that.....