Posted By: Charles | Aug 28th, 2006 @ 8:54 AM | 28,193 Views | 28 Comments
If you write Windows applications but don't have the resources to market your ware or just want more visibility (lots of potential customers visit this place and it will be directly accessible from the Vista desktop...) then check out Windows Marketplace and get your stuff in the Digital Locker.

Raj Biyani, Product Unit Manager, and his team-mates explain what Windows Marketplace is, how and why it was made, including an insider’s perspective on their product development practices.

The Windows Marketplace team had a great idea: Microsoft should make it really easy for both software developers to sell their Windows applications and for customers to find it. Introducing the next version of Windows Marketplace and the Digital Locker.

Developers don't like dealing with the hassles of Marketing and selling their software. So, why not let Microsoft do it for you, for free?
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ZippyV
ZippyV
Fired Up
How does the Digital locker's copy protection work? Does it have one?
Small typo, you have "it will de directly accessible" and it should read "it will be directly accessible". 
Pretty cool stuff and while I’m only about half way through I am kind of disappointed.

They spoke of a requirement for being listed is to have the application be logo certified as ‘Designed for Windows’ (or better I assume) ... something that can be a bit expensive and outside of the range for the smallest ISV’s like those one man shops run out of ones bedroom in their free time where they build a small app or two with a limited audience and exposure.
Andrew Davey
Andrew Davey
www.aboutcode.net
I don't think they said that it is a requirement... Just that if you do have it, then it's flagged up. The idea being a user can tell if the app has been logo certified.
I thought I remembered Dee Dee from an earlier Scoble and Jennifer interview:

http://channel9.msdn.com/Showpost.aspx?postid=112328


Great video, I am recommending that my employer market our ERP application through the Windows Marketplace!



Cool
Phil Wright
Phil Wright
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Is the market place only for full applications, I have a component library but I am not sure if something like that is allowed on the market place. Thanks.
I should have finished the video before posting… Charles pretty much asked my question midway through the second half.
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