Peter Wengert - Inside Microsoft Automotive | TheChannel9Team

Sathyaish Chakravarthy
Sathyaish

Reminds me of a newspaper report a few months back saying Microsoft delivered its embedded operating system technology to a car manufacturer that enabled the car to render traffic and location information to its driver. This was in Bangalore I guess. I may be wrong about the place, but that report really had me overwhelmed.

The coolest video ever on Channel 9. Thanks, Channel 9!

mikehall
Mike

Are you thinking of Fiat ? - the highlights of the deal are highlighted on the Microsoft PressPass site and if you read Italian there appears to be something here.

- Mike

The Channel 9 Team
5 guys from Redmond

We should have linked to the Microsoft Automotive Web site too. Thanks for the compliment! We have more cool stuff from Mike Hall coming over the next week.

Sathyaish Chakravarthy
Sathyaish

My memory fails me, and in that I have a terrible one. I am not sure which company that was, but I clearly remember reading it. It was a short story of less than 500 words.

azavareh
Donuts. Is there anything they can't do?

Awesome video and even better content. Thank you guys but I had one question ... What is it with MSFT guys using the word "So ..." so many times?

mikehall
Mike

"so", all Microsoft speakers seem to say that - I recently had some "PR" training where the 'guide' for the day pointed out that all Microsoft speakers say 'so' too much.

- Mike

moofish
Living in Scotland, UK

uk here, hey that was a good video. I wish he wouldn't start his centences with "so" so often, what i saw was really encouraging - i would like to see that trickle down here. its a little scarry to think that ms want to expand this far, but if it works and works well then why not.

tale-gate parties, i have never heard of them.

samuel

MattIsKING
a very, very modest guy

My 2003 Ford Escape is a little over a year old now. I've been wanting to put in a navigation system and have been researching my options.

During my research I decided I really want much more than just a navigation system. I want navigation, music (the normal stuff INCLUDING MP3 support via CD's or external "media" like an iPod, memory stick, or external harddrive), backup camera, diagnostics, and more. Having done about 5 years with a company that wrote vehicle diagnostics applications for Windows (for heavy equipment and the trucking industry, not the automobile industry) I've been wanting to build my own CarPC for a while but have found the right fit hard to come by (not to mention the funds). I even worked for a while on a team developing a system called "Truck PC" based on the original "Auto PC" platform (Windows CE) that came out of the Microsoft/Clarion product.

Now I just wish I could just get hold of the tools, hardware, and OS for myself. Waiting on the automobile market to agree to anything remotely standard will take forever. It will take forever for products that aren't OEM to come into the market and I don't want to have to buy a new car to get it! Is there a way to get kits/specs/etc to do personal development for this new platform?

moofish
Living in Scotland, UK

Jesus! i just went to http://www.microsoft.com/automotive/windowsautomotive/connected.mspx and saw the three movies, yea okay i like the idea and if it works thats really good, honest. But how PC are those videos, its just not cool.

Look how apple sold thier iPod's and how people got them because they were cool, well come on how many teens are going to love these ads, sure the technology will make up for it, but the adverts are so american.

The business one would have been better if Tony Soprano did it, instead [when the water fall over him for the first time] of sympathising with him, he could have knocked him off and then asked the car for a good place to hide the body - yea that ould have been a good ad.

samuel