http://mschnlnine.vo.llnwd.net/d1/Dev/App_Themes/C9/images/feedimage.pnghttp://channel9.msdn.com/posts/pdc2008/PDC 2008http://channel9.msdn.com/posts/pdc2008/en-usTue, 21 Oct 2008 16:03:28 GMTTue, 21 Oct 2008 16:03:28 GMTEvNet (EvNet, Version=1.0.3608.3122, Culture=neutral, PublicKeyToken=null)Clicks are the single cell organism of the digital advertising world. See how a click moves through the advertising ecosystem covering all the basic components, including delivery engines, billing systems, reporting systems, data pipelines, and fraud detection systems.<ul><li><div>Robert Devine</div><div>Robert works in adCenter managing a couple billion dollars in billing one click and impression at a time. He has worked in the software-as-a-service space for the better part of a decade, joining most recently from the Live Meeting team.</div></li></ul>http://channel9.msdn.com/pdc2008/BB49/Wed, 29 Oct 2008 16:33:15 GMThttp://mschnlnine.vo.llnwd.net/d1/pdc08/WMV-HQ/BB49.wmv3119http://channel9.msdn.com/426727/WebViewBug.aspx?EVT=0Clicks are the single cell organism of the digital advertising world. See how a click moves through the advertising ecosystem covering all the basic components, including delivery engines, billing systems, reporting systems, data pipelines, and fraud detection systems.Robert DevineRobert works in&#8230;System0http://channel9.msdn.com/426727/Trackback.aspxAd PlatformIntermediateLunch SessionHear a review of the core components of the Microsoft Advertising Platform, how the core components fit together, and our roadmap. Get the information you need to decide whether to use the platform for monetization or tools creation.<ul><li><div>Erynn Petersen</div><div></div></li></ul>http://channel9.msdn.com/pdc2008/BB48/Wed, 29 Oct 2008 16:33:14 GMThttp://mschnlnine.vo.llnwd.net/d1/pdc08/WMV-HQ/BB48.wmv3013http://channel9.msdn.com/426726/WebViewBug.aspx?EVT=0Hear a review of the core components of the Microsoft Advertising Platform, how the core components fit together, and our roadmap. Get the information you need to decide whether to use the platform for monetization or tools creation.Erynn PetersenSystem0http://channel9.msdn.com/426726/Trackback.aspxAd PlatformBreakout SessionIntroductory