I'm loving Avalon... but you guys do realise that you're not going to be able to kill that name... I mean,
WTF WPF?!!

You're taking an uber-cool piece of technology, with a pretty cool name (Avalon) and trying to rename it with some lame acronym - I can understand the need for branding, but this is just insanity! Insanity I tells ya - I mean who wants to develop on something called WPF?... Furthermore, do we really need to be giving more acronyms to the world? I think I'm going to have to start a new cause - People Against Bloody Acronyms (perhaps I could call it PABA)
I love the part of this video where Scoble asks "what's WPF?", after having pointed out that Avalon is now called WPF earlier

WPF indeed.