Sebastian Holst the president of PreEmptive Solutions and Warren Wilbee, a Microsoft Architect Evangelist meet on the floor of Microsoft’s World Wide Partner Conference exhibition floor and discuss the value of utilizing a ‘Software Plus Services’ (S+S) approach to building software. They discuss the basic concept of S+S and the value it brings to the software author and consumer. Gabriel outlines how PreEmptive can help software creators to augment their existing solutions with high value services without forcing a large investment in re-engineering or additional coding.