How do you know if your application is hitting the mark with its users? Sure, you may have a hunch in a qualitative sense that your app makes its users happy (or not!), but in a true, quantitative context, it's tough to know if you've been focusing on functionality that is most important to your app's success. This is where Application Insights comes in. Application Insights is Microsoft's new, cross-platform analytics platform that you can use in your app today. In this Breakpoint Shorts episode, we'll dive into what type of analytical information you can gather from your app, which you can then use to make your app better with every single release.