Digital Media Campaign Generates Big Interest in Bisnest’s Set of Small Business Tools for Office 365

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Bisnest by Chosense Inc. is a simple and modular set of tools designed exclusively for small businesses using Microsoft Office 365. Instead of building all features right into the product, Bisnest leverages functionality in Microsoft Azure and Office 365. Its key design principle is simplicity, and the user interface is completely responsive, so it works on a desktop as well as on a mobile phone without any additional apps to install.

Looking to attract customers to its solution, Bisnest turned to Microsoft and the Go-To-Market Services team. Bisnest published a mini-case study and datasheet touting its solution. Promotion using the documents, including a tweet on @MSPartnerApps and a post on the Microsoft Partner Apps Blog, increased social reach by more than 10 times the partner's average, produced leads, and attracted the interest of large organizations interested in becoming Bisnest resellers. For more information, read the success story.

"Working with the Microsoft Go-To-Market Services team, our posting's effectiveness was roughly 10 times the average reach. Only paid posts have gotten a larger reach," said Mika Berglund, managing director, Chosense Inc.

To learn more about the benefits Bisnest brings to small businesses using Office 365, read the press release.


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