ClickDimensions, which delivers a fast, stable SaaS application to thousands of Microsoft Dynamics CRM customers around the world, required the tools to build a scalable front-end web application and a powerful backend to handle millions of operations. These marketing automation solutions ranged from sending email and conducting long-running campaigns with complex logic to syncing large amounts of data to thousands of customer systems.
Microsoft Azure provided an affordable platform to build an advanced web application, combining Azure Virtual Machines, Web Roles, SQL Database, Service Bus, a global content delivery network, API management services, and Storage. The Microsoft Azure platform enables low-latency, high-speed delivery of marketing content to millions of subscribers and website visitors, and delivers analytics data in near-real time to ClickDimensions users.
"ClickDimensions customers enjoy Azure's high availability and performance to plan, design, execute and analyze a wide variety of marketing activities that play a critical role in their businesses," said Matt Wittemann, Director, Technical Solutions, ClickDimensions.