Cubic Co-sell Efforts with Microsoft Lead to New Projects in North America and Australia


According to Matt Cole, President of Cubic Transportation Systems, a leading fare payment infrastructure provider, the company's co-selling efforts with Microsoft have recently been gaining momentum.

"Cubic and Microsoft have been working at full speed for several months to introduce our alliance to existing and potential customers, and we have secured projects in North America and Australia," Cole said. "The first is part of our contract with the Miami-Dade County's Department of Transportation and Public Works to modernize the Cubic-supplied EASY Card revenue management system, including migration of their back office to Microsoft's Azure."

Cole believes some of the key benefits from co-selling with Microsoft include working with industry-leading solutions and services and Microsoft experts who can help with integration into their products and services, as well as a wide-ranging and engaged sales team.

Read the full article on the Microsoft GTM website

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