bLoyal Version 4 on Azure Helps Businesses Improve Customer Relationships

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bLoyal has released Version 4 of its real-time omnichannel loyalty system to help businesses maximize customer lifetime value. Check out the press release to read about bLoyal Version 4 on Microsoft Azure.

“Microsoft Azure provides the global scale necessary for bLoyal to support its diverse customer base,” said Nicole Herskowitz, senior director of product marketing, Microsoft Azure, Microsoft Corp. “We’re pleased that bLoyal and its customers can benefit from the performance and agility of Microsoft Azure.”

The bLoyal platform brings customer interactions into one place to help businesses grow, engage, strengthen customer relationships, and improve ROI through insight and optimization of loyalty programs. bLoyal serves retailers across many industries worldwide. bLoyal revamped its platform on Microsoft Azure and now uses multiple Azure services to power its operations. Thanks to the rich set of app services in Azure, bLoyal innovates faster and integrates with more retail systems. This extends its capabilities, while at the same time maintaining stability and allowing for the building of high-quality features.

"Our mission is to help our clients grow their loyal customer bases and maximize customer lifetime value. With Version 4 of our software redesigned to run on Microsoft Azure, we can take our performance and capabilities to the next level," said bLoyal founder and CTO Robert Carney.

To learn more about bLoyal on Microsoft Azure, download the mini-case study and datasheet.

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