Xobni is doing something interesting with regards to their developer platform: they’re letting developers who create gadgets for Gmail’s new Gadget Platform to port those same gadgets over to Microsoft Outlook. “Deploy Once. Deploy Twice. Nice,” reads the Xobni website where details about the new program are unveiled.
What this means is that developers can build applications that run inside Outlook without having to build an entire Outlook plugin. Instead, the developers can “piggyback” their gadgets on top of Xobni’s plugin, explains TechCrunch in a recent blog post.
Contextual gadgets appear when a current email address matches certain criteria, says Xobni. Like a flight check-in gadget could run when a user views an email with a travel itinerary.
Since Outloook reaches some 600 million users, it’s not a program email gadget makers want to ignore. Interested developers can sign up here to get started using Xobni’s new Developer Preview.