XML Mapping with Word 2007 and Sharepoint

I found this to be a very useful video. What I'd really like to do is got the other way around. I have a Sharepoint list of items that I spit out into a Word Template (without using the export tool). So maybe the NEW button has a template that 'retrieves' all the lines of existing properties from the entire Sharepoint list into a SINGLE word or excel document (based on a template that I define). Do you have any idea how that could be done without code?
depending on what you are meaning, could you not "print" the list, for its content, or use a utility such as the many codeplex ones for list properties??
By the way, here is a great tool (with source code) in case you need to generate documents on the fly from any list and info path form library.
Supports any word template:
http://store.sharemuch.com/products/generate-word-documents-from-sharepoint-list
it seems the link to the video got nuked?
Yeah, I can't make heads or tails on where the link would be either... I even got my 5th grader to look for it... So the designer must be smarter than the 5th grader, I guess...