Marketing, LOL-style

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goodbarry storybook

GoodBarry, a Web 2.0 company and their application GoodBusiness fills that need to deal with the boring administration and sales stuff as you have fun making cool things online.

Rather than traditional marketing with boring brochures and long videos of CEOs extolling the virtues of GoodBarry: Brett Welch has followed in the lead of the Windows Home Server team: write a story book.

Not any story book: this one is filled with internet memes and mega epic lulz4all.

In contrast, the Windows Home Server team took a more motherhood and apple pie approach in "Mommy, Why is there a Server in the House?"

Have you seen other examples of Rickrolls, FAIL and LOLCATs being co-opted by marketing types?

The Discussion

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    requires creativity and that's not something you'll find in everyone!

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