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Promoting your app in the Windows Store is an effective way to increase visibility, downloads, and conversions. High-quality app design and high-quality Windows Store listings go hand in hand to help ensure the success of your app. In this example-driven session, we'll go above and beyond the basics of the Windows Store certification requirements to cover those things that can make an app great in the Windows Store and on the customer’s PC. And we’ll put special emphasis on what makes a Windows 8.1 app promotable
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