1. Tweet 2. ??? 3. profit

Social Media and Twitter were heavily used as public relations tools during the USA presidential campaign of 2016. In this presentation we're going to pick one of the candidates, and then proceed to both analyze their tweets ("big data!") and make predictions for our own fictitious tweets, acting as the presidential candidate. It is apparent that in the future candidates will test and maximize their social impact with the modern big data and machine learning technologies. The presentation is about Azure Cognitive Services, Azure HDInsight and Azure Machine Learning.