Reza Rad is an Author, Trainer, Speaker and Senior DW/BI Consultant. He has a BSc in Computer engineering; he has more than 10 years' experience in databases, programming and development mostly on Microsoft technologies. He is a Microsoft MVP in SQL Server for four continues years (from 2011 till now) for his dedication in Microsoft BI. His articles on different aspects of technologies, especially on MS BI, can be found on his blog: http://www.rad.pasfu.com ._x000D_ _x000D_ He wrote some books on MS SQL BI and also is writing some others, He is also an active member on online technical forums such as MSDN and Experts-Exchange, and is a moderator of MSDN SQL Server forums, and is a MCP, MCTS and MCITP of BI. He is the leader of New Zealand Business Intelligence users group._x000D_ _x000D_ He is a Technical Speaker in SQL Saturday and SQL users groups and Conferences like TechEd and PASS Summit. And He is a Microsoft Certified Trainer.