Shashi Kiran is the Senior Director, Market Management for Data Center, Cloud and Open Networking at Cisco. In this role he oversees the global market market management for products and solutions across Cisco's multi-billion dollar data center, cloud and open networking portfolios. He and his team have been responsible for the marketing aspects of Cisco's Application Centric Infrastructure (ACI), Cisco's Open Network Environment (ONE) strategy as well as bringing Cisco's Intercloud Fabric to market with overall responsibilities for messaging, positioning, audience centric value proposition and competitive posture. Shashi and his team also work closely with Cisco sales and channel partners to scale their marketing and business efforts globally. Previously he led the portfolio marketing Cisco's $14B+ Data Center Networking, Virtualization and Enterprise Switching portfolios across Cisco's Catalyst, Nexus and MDS product families, in addition to other areas including aspects of Security, WAN optimization, Application load balancing etc. Previously, Shashi led Enterprise Routing product and solutions marketing at Cisco including the ISR and ASR families. He also was involved in Cisco's SmartGrid strategy at a conceptual stage. In his nearly two decade career, Shashi has held leadership roles in the areas of Product Line Management, Marketing and Sales engineering focusing on Security, Routing, Metro Ethernet, Energy Efficiency and hi-touch services for Enterprise, Service Provider and Public Sector initiatives. Prior to Cisco he worked with Nortel, venture funded start-up Euclid Inc. and the Centre for Development of Advanced Computing (Dept. of IT, Govt. of India). He was also an editorial consultant and columnist for the Network Magazine (Indian edn.) from 1997-2001 in a honorary capacity. Kiran has been involved in contributing to standards bodies primarily in security and frequently speaks at Industry events on a diverse range of technology areas. He holds a Bachelors degree in Electronics Engineering and a Masters in Business Adminstration in addition to executive leadership programs at Harvard and Standford Universities. He is also an active CISSP certification holder. . Follow Shashi Kiran on Twitter @ www.twitter.com/netkiran.