In your work with developers in ISVs, SIs and even customers, you know that deploying and managing applications effectively is a major headache for them. When the applications are more distributed and services-based, the problems get more complex. So how to you provide guidance to your customers in helping them solve these pains? Do you understand these challenges yourself and can you articulate to your clients how new innovations in Microsoft .NET Framework 4 and in Windows Server AppFabric can help reduce or eliminate them? In this session we elaborate on the common scenarios and provide demos on how developers have installed, deployed, and managed applications that use Windows Communication Foundation (WCF), Windows Workflow Foundation (WF), and Windows Server AppFabric using experiences working with clients in our TAP program.