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MSN Search and DirectHit Search Engine - Similar Strategies

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  • User profile image
    a !

    The Web Archive saves Web pages and their links - so looking for the Search Engine DIRECT HIT - there was a Real-time snapshot of SERPs dating back to 1997 to 2000

    Their claim to fame was CLICK POPULARITY - where the SERPs were influenced by how many clicks a given pages was getting on a query.

    in theory, the more CLICKS the higher it would get in the SERPs for a given Search Term(s).  Here is a SnapShot of  their explanation of that technology CLICK POPULARITY

    http://web.archive.org/web/20000816061548/directhit.com/about/products/technology_whitepaper.html


    The new New Neural Net technology of MSN Search Borrows heavily from this Strategy.

    This is Page Two for a SERPs for MP3 one of the most popular terms ever

    http://web.archive.org/web/20001021235336/directhit.com/fcgi-bin/DirectHitWeb.fcg?fmt=html&qry=MP3&base=10&pgsz=10&template=search&strategy=4

    Since they are REAL SERPs  - hover your cursor on ANY result and look at the URL

    http://www.mp3asylum.net/&qry=MP3&rnk=20&src=DH_Web_SRCH&u=0246988944&src=DH_SRCH&persrch">http://web.archive.org/web/20001021235336/http://directhit.com/fcgi-bin/RedirURL.fcg?url=">http://directhit.com/fcgi-bin/RedirURL.fcg?url=http://www.mp3asylum.net/&qry=MP3&rnk=20&src=DH_Web_SRCH&u=0246988944&src=DH_SRCH&persrch">http://web.archive.org/web/20001021235336/http://directhit.com/fcgi-bin/RedirURL.fcg?url=http://www.mp3asylum.net/&qry=MP3&rnk=20&src=DH_Web_SRCH&u=0246988944&src=DH_SRCH&persrch


    Here is the Number 20 result from a 10/18/2000 Saved Search

    Notice the RED highlighted items

    the info given to Direct Hit about that URL includes
    the URL  - mp3asylum
    the query - qry=MP3
    the rank - rnk=20

    and the Web SRCH


    Now analyze the new MSN search for the term Search Engines
    (there tracking code appears SOMETIMES - but for a saved result for the Popular term Search Engines


    http://search-engines-web.com/&&DI=293&IG=7e638b0e044946308410b3e9e1a662a2&POS=9&CM=WPU&CE=6&CS=AWP&SR=6">http://g.msn.com/9SE/1?">http://search-engines-web.com/&&DI=293&IG=7e638b0e044946308410b3e9e1a662a2&POS=9&CM=WPU&CE=6&CS=AWP&SR=6">http://g.msn.com/9SE/1?http://search-engines-web.com/&&DI=293&IG=7e638b0e044946308410b3e9e1a662a2&POS=9&CM=WPU&CE=6&CS=AWP&SR=6

    You will notice
     the URL
    the Postion - POS=9 
    THE ORGANIC SERPs POSITION - SR=6

    NOTICE they include the POSITION (including the sponsor links)
    and the organic position

    As well as other tracking codes - MANY other tracking codes

    For some people a tracking cookie may tell how long a person stays on the site they visited (also indentified by IP address ) before returning to the SERPs - so if a person was NOT happy and returned back - that may be a DEMERIT of sorts for the result


    Sometimes the MSN referrer will be Visible along with the URL when you check the PROPERTIES by right clicking on a link













    http://search-engines-web.com/&&DI=293&IG=7e638b0e044946308410b3e9e1a662a2&POS=9&CM=WPU&CE=6&CS=AWP&SR=6">

  • User profile image
    Nata1

    now THAT was a cool post

  • User profile image
    a !

    Thanx...
    the above post had been taken from http://seoptimization.blog.com/


    BTW:
    Unlike others MSN is actively discussing, and requesting contributions for their New Homepage

    http://beta.msn.com/

    via their official blog

    http://spaces.msn.com/members/msnhomepage/







    C'mon speak your mind - they can take it  Wink

  • User profile image
    W3bbo

    a ! wrote:
    Unlike others MSN is actively discussing, and requesting contributions for their New Homepage

    http://beta.msn.com/

    via their official blog

    http://spaces.msn.com/members/msnhomepage/

    C'mon speak your mind - they can take it 


    I choose not to.

    MSN don't provide services I'm interested in (with the exception of Windows Live Messenger Service)

    I think it would be best if MSN got feedback from their main users, I have no interest in "consumer" related services.

  • User profile image
    a !

    Their NEWS  is pretty decent with great Videos

    Their Search Engine is almost on par with Google for a wide range of searches

    Their Special Features are quite entertaining.

  • User profile image
    Michael Griffiths

    a ! wrote:

    Their NEWS  is pretty decent with great Videos

    Their Search Engine is almost on par with Google for a wide range of searches

    Their Special Features are quite entertaining.



    Bottom line: MSN are behind Yahoo!.

    Acquiring AOL would put MSN on par, or slightly ahead of, Yahoo!.

    Google is still substantially better.

    "Close" or "improving" is not good enough, sorry. "Better" is not good enough. "Best" is it.

    If you're not the cheapest or the best, you're screwed. Search is free, so if you're not the best... enjoy.

  • User profile image
    a !

    Google just now began offering FREE WEBSITE tracking Analytics


    https://www.google.com/analytics/



    of course they will be used to help them in their ALGOs but Microsoft is using Click Popularity

    http://www.google.com/analytics/feature_benefits.html

     

    [CODE] <script src="http://www.google-analytics.com/urchin.js" type="text/javascript">
    </script>
    <script type="text/javascript">
    _uacct = ".....";
    urchinTracker();
    </script> [/CODE]

    open the JS file in Notepad

    TAKE A LOOK AT THAT TRACING CODE - WOW WOW WOW

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