I disagree. they pulled those adds after they found out people just did not like or connect with them.
I have to hand it to Microsoft and give them some credit for going out on a limb and trying something new. they cant stay complacent. the more out there the adds can be the better. Remember the cheesy car sales man with the velvet jacket and ten gallon cow
boy hat who said "come on down to joes". well microsoft needs something like that. edjy, sofisticated, memrable. it works.
I think with the adds they tried to associate microsoft with food and shoes. because every one eats and almost every one wears shoes. but what about featuring something that not very many people do. Like spolunking, sky diving, or reading. but if your going
to associate windows with food, make sure its a food every one likes, chiros? how about brokly, people hate borckly, associate Macs with brockoly. Green raw dry brockoly.
Yep, they launched, saw people didn't get it, decided it was so bad they couldnt
air anymore, concepted some new ideas.. picked a final idea, pushed it to production got everything out the door in about 2 weeks..
Wow.. thats some amazingly well optimized operations going on, sometimes we sit waiting a week for our client to decide is they want a hyphen between 2 words...