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View Thread: Great IE Marketing
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    I'm sure many of you have seen this on Neowin or the like but for those of you who have missed it I'm sure this will resonate with a lot of you. Simply brilliant, nerdy, and fun. I hope it makes it to the telly. Nice job Microsoft.

    IMO Microsoft needs to make the same kind of connection with their Windows 8 & Surface marketing. It's harder to sell when you can't connect like that with your customers.

    EDIT: Here's the whole campaign: