Coffeehouse Thread

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Why do people want Microsoft to dump Bing and sell XBox?

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  • User profile image
    giovanni

    I keep reading articles claiming that the future CEO of Microsoft should dump Bing and sell or get red of Xbox.

    Personally I am very confused about these ideas. Yes, Microsoft invested enormous amounts of money in both, but:

    1. In an ecosystem based industry, you need to offer consumer services for video, music, books, etc. and Xbox is the best platform to do so for Microsoft,
    2. Dumping the consumer business would be dangerous because the line between consumer and professional is often very thin,
    3. Search is too strategic to leave it to your competitor,
    4. You cannot divide Search from other online services such as translations, maps, etc. and these are vital in an ecosystem of services not to mention devices (see Nokia Maps for example).

    Plus it is good for consumers that there is some competition to Google search and iTunes...

  • User profile image
    SheldonS

    Wow, this post was the first I heard about it and then I went to ZDNet where I found this article.

    http://www.zdnet.com/elop-could-sell-off-xbox-if-made-microsoft-ceo-claims-report-7000022978/

    According to "three people with knowledge of his thinking," Elop would not only consider shuttering the Bing search engine but also selling off the Xbox business "if he determined they weren't critical to the company's strategy."

    I really do hope he would not do that, it seems like a huge mistake.  While they may not be cash cows yet there is potential and it is good for us consumers to have choices.  Not only is it giving your competition control of market areas it also ruins the company image.  Why, as a consumer, should I devote time and money into something if that something is just going to get canceled and go away?

  • User profile image
    Sven Groot

    How does it make sense, in the middle of transition to a "devices and services" company, to get rid of your biggest service and most successful device?

  • User profile image
    figuerres

    , Sven Groot wrote

    How does it make sense, in the middle of transition to a "devices and services" company, to get rid of your biggest service and most successful device?

    and if the company is going to keep going with the "three screens and a cloud" then they have to keep xbox as it is one of the 3 screens.

    if they do right with XBOX ONE it should become a major part of what they sell and use to drive the current strategy.

     

  • User profile image
    magicalclick

    Nah, they are just Google and PS4 fanboys. Of course they want it gone. While Google is bigger in search, I will not trust them with all the evil YouTube ****** and Motorola ******. On the side note, YuoTube doesn't always play videos on IE11 until I set the user agent to IE10 on IE11's F12, another suspicious activity right there.

    Leaving WM on 5/2018 if no apps, no dedicated billboards where I drive, no Store name.
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  • User profile image
    magicalclick

    As for Elop rumor, I will consider it as career sabotage by spreading fear. Could very likely a competitor fanboy because Elop managed to save both Nokia and Windows Phone and Windows Phone is becoming a threat.

    Leaving WM on 5/2018 if no apps, no dedicated billboards where I drive, no Store name.
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  • User profile image
    Charles

    Frank Shaw said it best: "We appreciate Bloomberg's foray into fiction and look forward to future episodes"...

  • User profile image
    Richard.Hein

    , SheldonS wrote

    According to "three people with knowledge of his thinking," Elop would not only consider shuttering the Bing search engine but also selling off the Xbox business "if he determined they weren't critical to the company's strategy."

    They left out this part, "then Elop continued, 'but of course they are critical to the company's strategy, lmao".  Wink

  • User profile image
    giovanni

    , Charles wrote

    Frank Shaw said it best: "We appreciate Bloomberg's foray into fiction and look forward to future episodes"...

    Thank you, the original comment I was referring to was the one from Bloomberg.

    I like how analysts tell you how you should run your company, but then don't do it for you...

  • User profile image
    vesuvius

    , Charles wrote

    Frank Shaw said it best: "We appreciate Bloomberg's foray into fiction and look forward to future episodes"...

    If you are linking to that Microsoft Hater and expecting anything worthwhile, take heed of Charles' answer.

    There is as much journalistic credibility from him as corona_coder or wastingtimewithforums

  • User profile image
    RealBboy360

    , magicalclick wrote

    As for Elop rumor, I will consider it as career sabotage by spreading fear. Could very likely a competitor fanboy because Elop managed to save both Nokia and Windows Phone and Windows Phone is becoming a threat.

    Yes, my thoughts exactly.  These 3 insiders are probably Microsoft employees that don't want him.

  • User profile image
    Deactivated User

    Comment removed at user's request.

  • User profile image
    PerfectPhase

    Microsoft seem to want to get into the consumer market, the xbox is their biggest beach head into that market, they'd be mad to get rid of it;  which likely means it'll be axed in the next 12 months Smiley 

  • User profile image
    RealBboy360

    The main point is that it fits with Windows.  The next gen consoles (after xbone) will all be disk-less and it will all be about the OS.  Heck Next xbox could just be an extension of Windows 10 where you just hook your tablet up to your tv.  Or wirelessly do it.

  • User profile image
    SteveRichter

    , giovanni wrote

    Plus it is good for consumers that there is some competition to Google search and iTunes...

    it is not like Bing would cease to exist. Would just have a different corporate ownership.

    Think of it from the perspective of the owners of Microsoft, the large shareholders. If Bing is sold to another corporation that these owners also have a large stake in what is the difference to them? They still own both the MSFT OS company and the Bing search company. And the Bing company now has a management team that is entirely focused and accountable to Bing.

    Arguably this is also good for users in that their Windows OS now can be more search agnostic. Would be terrific if Bing was not favored in the users choice of search engine. Bing is too ad laden and not focused enough on the actual search to be something I prefer to use.

     

  • User profile image
    SteveRichter

    @giovanni:

    What about spinning Azure off as a standalone company? What synergy is there between Windows and Azure?

     

  • User profile image
    kettch

    @SteveRichter: Azure and Windows are in a symbiotic and very much mutually beneficial relationship. Even though there's a lot of custom glue, Azure is Windows at it's core. The needs of Azure drive improvements in Windows itself.

  • User profile image
    MasterPi

    , SteveRichter wrote

    @giovanni:

    What about spinning Azure off as a standalone company? What synergy is there between Windows and Azure?

    I don't understand the logic in spinning off the profitable ventures...

    You sell the ones that have nothing to do with your business or are just redundant in some manner (e.g, Mediaroom).

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