Yup, but what Steve Jobs didn't say was trick them into installing it.
This isn't an upgrade or a security fix; this is a new operating system. If Apple tried to trick people into installing a new version of the operating system, the user base would lynch them and rightly so.
Look what happened when Apple tried to give away a free U2 album. It wasn't an operating system, it didn't affect anyone's work flow, it simply offended the ears. The user base (or a vocal minority at least) went ballistic.
Yes, I'm not entirely sure this will pan out. The problem with Apple is that the analysts love to talk about them because folk love to read about them. Apple's ability to keep prototypes out of the public eye has improved over the past few quarters, which has led to a lot of 'journalists' throwing crap at the wall in the hope that some of it sticks. The OLED bar is the latest from an analyst who changes his mind more than I change my socks.
An OLED bar would be a power drain with limited usefulness as far as I can see, unless it was one of Apple's experiments in training its user base.
Over the past few years, Cupertino has been reducing the travel on its keyboards, which many users don't seem to like. I don't think the problem is the travel, I think it's the size of the keyboard: it's too big.
Yes, that's right; it's massive.
Not the frame itself, which is tiny, but the actual keyboard. If you lay the keyboard on top of the one of the old Microsoft keyboards so that the keys line up, you'll see that the Apple keyboard is actually bigger: the keys are bigger and the spacing between the keys is wider/longer. I think this is what gives people a lot of trouble when they first start using them.
Where was I? Apple would like to minimise the moving parts that go into its devices and they think they can make the keyboard better by turning it into a flat haptic screen. They started the experiment with the touch pad, which works very well. They've shaped the haptics just right so they can make you think that you're pressing down on something that clicks, when in fact the surface is not moving at all. If they can do the same the same with a screen then they might have something quite useful (if the typists go for it). For a start, they would not have to build regional keyboards; a single model can be programmed from OSX to show the right keys depending on the region settings. They could program part of the keyboard (probably the bit next to the mouse) to show a numeric keypad for those people that need them.
If the OLED bar appears then it'll be Apple training the user base… again.
Does this really means Intel is exiting the mobile market? If so, the dream of continuum is dead.
Quite an interesting turn of events.
To be honest, I'd concerned if the numbers weren't precisely in line with Apple's guidance from the previous quarter. They hit the figures out of the park with the 6/6+ so upgrades to the 6s/6s+ were very low. They suffered by being unable to meet demand for the new SE model, which I don't really understand because the tooling can't be that much different to the kit they used to build the iPhone5. Different internals I guess.
Mac sales plunged in line with expectations: folk have stopped buying Macs because they're waiting for the Skylake machines due later in the year. This is going to be problem going forward as Intel's improvements get less compelling as time goes on.
Services posted improved numbers, especially Apple Music which I'm too old to understand. Rent music? Why?
The Apple Watch seems to be the top-selling wearable, even though it's one of the most expensive ones you can buy.
R&D spending is up, though they're not saying what they're spending the money on. Probably the car project.
Apple Pay is making good headway, and it'll be interesting to see where else they're going to take this.
A quarter in line with expectations, but tough times ahead I suspect.
Because it's a single laptop that I had to buy for testing IE and is not part of any domain. The real question is why do I need a controlled deployment set up just to avoid intrusive marketing.
I want to ask Microsoft if this is really they wanted? To encourage a market of utilities that do god knows what to their customers systems just so people can get on with their work without being harassed to install software they clearly don't want?
Shame they can't get the money back.