Yesterday, Microsoft held their press briefing at The Wiltern Theatre in Los Angeles to help kick off E3 2010. We made some great announcements. There will be a new Xbox 360 hitting store shelves within the next couple of weeks. We saw the first playable demo of Gears of War 3. Project Natal is now officially called "Kinect" and we had the opportunity to see a slew of titles that will be released with the sensor on November 4th. Here are some of the highlights from the event, enjoy!