Bing Predicts is a predictive analytics solution that uses comprehensive search, web and social data to make intelligent predictions. We leverage Microsoft's unique, proprietary data sources and the most cutting edge Machine Learning models to transcend the ways businesses can market to their customers, manage their inventory or staffing, and predict business outcomes.
To date, Bing Predicts has outperformed industry giants to predict outcomes of sports, pop culture and elections.
Bing Predicts can enhance current predictive models by capturing:
- Behavior intent and social sentiment
- Customer needs and customer feedback
- Insights into customer decision making and ways to influence
- The "why" behind the "buy"