Cortana Analytics for Retail Pricing

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For retailers, price and demand are strongly correlated and are at the core of any successful strategy. When pursuing a revenue or profit maximization strategy, setting the right price level to the right products allows accurate prediction of future demand.

In the session we will explore how Cortana Analytics Suite supports producing price elasticity curves, predicting demand for a given price point, and optimizing pricing strategy. You'll be able to walk out with a good knowledge of data-driven pricing.



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