Arturo Toledo is a Sr. User Experience Designer at Redmond working on giving shape to future UX platforms. As a UX designer in Microsoft he explores early concepts and creates production quality user experiences including exploratory applications of UX technologies for multiple platforms like the web, phone, PC and XBOX. He is an active member of the UX community in Microsoft. Arturo studied architecture at La Salle University in Mexico City, did additional media and visualization studies at the University of Arizona. Post graduation, Arturo applied his multimedia design and development skills and founded Milton Frank Studio, a boutique interactive development studio.