Finding the right pricing model is something that many ISVs struggle with. With on-premise, perpetual licenses the pricing models are fairly straightforward, typically server-based plus per user pricing. In the Cloud there a lot more options, from freemium to pure consumption based pricing. We will cover:
- Pricing basics
- Pricing models for Cloud solutions
- Converting perpetual license pricing to subscriptions
- Should you use cost-based pricing?
- How to handle customer discounts.